Quantcast
Home / News / Commentary / Simplicity is the key to connecting with a jury (access required)

Simplicity is the key to connecting with a jury (access required)

Paul Luvera Dolan Media Newswires I’ve written and lectured for many years about the essential concept of simplicity in trying lawsuits. Extensive research has demonstrated repeatedly that the message must be simple and consistent. The “rule of three,” that is, that lists should not be longer than three points, is based upon that concept. Trial lawyers must consistently ...

Leave a Reply

Your email address will not be published. Required fields are marked *

*