Top 10 lists have long been a journalistic staple, but their ongoing role on David Letterman’s television show has made their use almost a cliché. Even so, a concise ranking can combine the value of focus with brevity. And there is nothing on which any business, including a law firm, should be more focused than increasing revenues. Business revenues will not increase without a plan to identify the desired outcome and define what is necessary to achieve it. A law firm that does not plan to increase its revenues will wind up with a practice reflecting whatever walks in the door, which is not the best path to revenue growth. Taking any or all of these top 10 steps offers far greater likelihood of success.
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